Women in Sales 2019-03-13T14:50:13-04:00

The Women in Sales
Leadership Forum
Kicks off March 8, 2019!


Giving Women in Sales With Leadership Aspirations an Opportunity to:

  • Learn new skills and harness existing strengths to help propel their sales leadership career to the next level.
  • Develop rich, valuable business networks with other like-minded and ambitious sales leaders.
  • Build a personal, authentic and compelling leadership style that motivates their team and drives growth.
  • Learn how to take on new challenges that bring the visibility needed for continued promotion.

Thank you to our Platinum Sponsors

Read the FAQs!

Read the Leadership Forum Frequently Asked Questions Now!

Download the program brochure and learn how to register now!

Download the Program Brochure!

“The Women in Sales Leadership Forum is a great program that will help talented, successful female sales professionals grow as leaders in the business communities they serve. The curriculum, coaching and group work are perfectly geared to help companies motivate and elevate their top performers with leadership aspirations.”

Anne Altman, Former GM, IBM Federal Co-Founder, Everyone Matters, Inc.
Anne Altman

The Forum Will Give Your Emerging Sales Leaders the Tools to Succeed

One of the biggest challenges employers face is developing promising young women into higher ranking sales leaders. However, their likelihood of success is not as promising as they are. The Forum will give the women on your team sales tools, techniques and strategies to succeed.

  • Build on their innate talents to take on new challenges.
  • Navigate unexpected twists and turns, rather than be blindsided by them.
  • Develop their unique leadership style that is aligned with their values and goals.
  • Foster a mindset to respond to myriad situations with confidence, consistency and resolve.
  • Create a vision of their leadership and their capacity for career ascension.

The IES is the Right Organization to Deliver the Women in Sales Leadership Forum

  • The Institute for Excellence in Sales (IES) is the premiere organization for the growth and development of top tiered sales professionals.
  • The Women in Sales Leadership Forum is the only noncorporate initiative aimed at advancing women as sales leaders.
  • Forum offers proven techniques for building consistent confidence, managing with authenticity and assertiveness.
  • Challenge participants to capitalize on their most valuable resources: their intuition, personal and professional values, and what inspires and energizes them.
  • Participants will come away with knowledge that will help them become consistent, engaged, practical leaders.

“People become leaders by internalizing a leadership identity and developing a sense of purpose. Internalizing a sense of oneself as a leader is an iterative process. A person assertsleadership by taking purposeful action—such as convening a meeting to revive a dormant project. Others affirm or resist the action, thus encouraging or discouraging subsequent assertions. These interactions inform the person’s sense of self as a leader and communicate how others view his or her fitness for the role.”
Women Rising: The Unseen Barriers. Herminia Ibarra, Robin J. Ely, Deborah M. Kolb, Harvard Business Review. September 2013.

Download Program Brochure

Program Details

  • In-classroom training and online modules.
  • Team exercises, practice sessions, peer-to-peer learning, coaching opportunities.
  • Practical application of leadership objectives with results reporting and feedback.
  • Program runs from mid-November to mid-March at locations throughout Northern Virginia.
Women in Sales panel discussion

Program Sessions

Jill Ulvestad

Forum Facilitator: Jill Ulvestad, Founder & Managing Partner at Funnel Clarity

Jill Ulvestad brings her nationally recognized expertise in facilitation and coaching to the Women-In-Sales Leadership Forum. For almost 20 years, the central focus of Jill’s career has been sales training, specifically helping sales executives reach their personal and professional goals through coaching and effective sales management. Jill will be an integral part of your forum experience. Together with the strong panel of forum trainers, she will help guide you to develop your own unique leadership style that reflects your values and goals, and which allows you to lead from a place that is authentic and empowered.

Gigi Schumm

Session 1. March 8: Gigi Schumm, Senior Vice President of Worldwide Sales at ThreatQuotient, presents Leadership Fundamentals

We’ve all seen the research — companies in the top percentile for gender diversity are more likely to have financial returns above their national industry medians. Despite this, women account for just 16 percent of members of executive teams. Wanting diversity is not enough; companies and individuals must prepare women to lead. In this session we will explore “Situational Leadership” and how you can apply it to real-life sales leadership scenarios and challenges. You will also learn how to choose the best approach for situation, which will help you achieve the results you expect with maximum impact.
This session will be held at the offices of Intel Corporation, 4100 Monument Corner Dr, Fairfax, VA 22030. Networking and Registration Starts at 7:45am.

Kyla O’Connell

Session 2. March 29: Kyla O’Connell, Vice President of Sales and Marketing and a partner at Asher Strategies, presents Mindfulness Techniques for Effective Management

Studies at Harvard University show 67% of a person’s success in life depends on their level of Emotional Intelligence, or EQ. Professionals who understand and can operate at all four levels of Emotional Intelligence will rise faster and to higher levels of success. In this session, you will learn how to leverage the four levels of Emotional Intelligence in your everyday interactions and understand the power of its’ effectiveness. You will also learn how people make decisions fast and how to put cognitive biases to work for you to build trust quickly and influence naturally.

Jill Ulvestad

Session 3. April 12: Jill Ulvestad, Founder & Managing Partner at Funnel Clarity presents Leading with Confident Purpose

Why do you want to lead? Are you driven by a desire to help people reach their potential? Or is fueling company growth what excites you? Either way, identifying and articulating your professional purpose and then harnessing your strengths and values is critical to leading with confidence and purpose. This session will help you voice what motivates you to want to lead and help you use your innate strengthens — while acknowledging your weaknesses—to become a confident, empower leader worth following.
This session will be held at the offices of immixGroup, 8444 Westpark Drive, McLean, VA 22102. Networking and Registration Starts at 7:45am.

Jan Fox

Session 4. April 24: Jan Fox, Executive Speaking Strategist and Coach, presents Leader Speak

Leaders are only as good as the messages they deliver to their teams. We’ve all been in lackluster meetings that inspired no one to act. Motivating teams, leading inspiring meetings requires communicating clearly and concisely. Research shows that there is direct correlation between one’s speaking proficiency and both audience response and their sphere of influence. The same research to have influence you must be believable, on-target, likeable and daring. In this session, participants will learn how to use the full measure of their voice for maximum effectiveness, not through a major overhaul of their approach, but rather through micro actions that generate macro impact.
This session will be held at the offices of immixGroup, 8444 Westpark Drive, McLean, VA 22102. Networking and Registration Starts at 7:45am.

Queirra Fenderson

Session 5. May 10: Queirra Fenderson, Founder and CEO of the Ambition Studio, presents Lead with Decisiveness by Engaging Your Intuition

Intuition is our ability to size up a situation and make quick decisions based on what appears to be pure instinct. This is an important, and often overlooked skill, particularly in high stress situations. Although women are hard wired to be more intuitive, we are taught at an early age to trust in the wisdom of others instead trusting our own instincts. This denying of a fundamental strength often leads to inner battle of self-doubt. In this session you will learn to tune into your innate intuitiveness and use it to be an empathetic, connected, and decisive leader.
This session will be held at the offices of Intel Corporation, 4100 Monument Corner Dr, Fairfax, VA 22030. Networking and Registration Starts at 7:45.

Women in Sales

Session 6. June Date TBD: Graduation Ceremony, Luncheon and Panel Discussion with Forum Presenters: Putting Your Leadership Style to Work for You

Participants will present their Personal Leadership Projects, get feedback from facilitator, presenters and forum colleagues, and will have the opportunity to ask final questions, share insights, and gather last tips. Details of the online community of WiS Leadership Forum grads and presenters will be shared to ensure that your growth and development continues!

Women in Sales participant

Program Dates

  • March 8, 2019
  • March 29, 2019
  • April 12, 2019
  • April 26, 2019
  • May 10, 2019
  • Final Session, June 2019


  • Per Person (IES Members and Sponsors)*

  • General Public

*Applies only to Corporate Members and Sponsors.

Read the press release!

Read More

Participate in the Women in Sales Leadership Forum! Please fill out the application form below.

Name (required)

Company Name (required)

Your Title (required)

Phone Number (required)

Email (required)

Immediate Supervisor’s Name (required)

Tell us about yourself and your current work/position. (required) (250 words or less)

Describe why you are interested in participating in the Women in Sales Forum. (required) (250 words or less)

Describe your career goals for the next year, three years and five years. (required) (250 words or less)

How do you think participating in the forum will help you achieve those goals? (required) (250 words or less)

What else would you like us to know about you and/or your company; your strengths and challenges? (required) (250 words or less)

Learn about some of the sales training offerings the IES has helped our clients solve!

Learn More