marketing

28 09, 2015

Kendra Lee Offers 14 Strategies and 1 Example of Exceptional Lead Generation
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Kendra Lee Offers 14 Strategies and 1 Example of Exceptional Lead Generation

Sales

Kendra Lee Offers 14 Strategies and 1 Example of Exceptional Lead Generation

September 28th, 2015|Sales|

This blog first appeared on Kendra Lee's web site titled 14 Strategies and 1 Example You Can Use to Generate Leads. The photo above was taken when Kendra spoke at the September 25 IES program in McLean, Virginia. Two of the biggest mistakes sales and marketing teams make are giving up too early on prospects [...]

6 08, 2015

Fred Diamond Says to Get More Sales Tech CEOs Need Marketers to Get Their Vision Out of Their Heads
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Fred Diamond Says to Get More Sales Tech CEOs Need Marketers to Get Their Vision Out of Their Heads

Sales

Fred Diamond Says to Get More Sales Tech CEOs Need Marketers to Get Their Vision Out of Their Heads

August 6th, 2015|Sales|

For any small to mid sized tech or professional services company to have any possibility of success, the CEO must have a vision, and that vision must be supported by the company’s management. The company’s marketing leader (either outsourced or in-house) must successfully siphon the vision from the CEO’s head and powerfully communicate it across [...]